05Google & Meta Ads
Search and social ads that pay for themselves.
Hands-on management of Google Ads (Search, Performance Max, YouTube, Display) and Meta Ads (Facebook & Instagram). Clean account structure, disciplined testing and conversion tracking you can actually trust.
01Deliverables
What's included.
Scoped to your goals - every engagement is tailored, but these are the building blocks.
- 01Google Search, PMax & YouTube campaigns
- 02Facebook & Instagram campaigns
- 03Audience & keyword strategy
- 04Ad creative & copy testing
- 05GA4, GTM & Conversions API setup
- 06Bid & budget optimisation
02Our approach
Four steps. No guesswork.
- Step 01
Tracking first
GA4, Tag Manager, Meta Pixel and Conversions API set up properly before we spend a rupee.
- Step 02
Intent-led structure
Search captures demand, Meta creates it - each structured for its role in the funnel.
- Step 03
Creative velocity
A steady pipeline of new hooks, formats and offers to beat fatigue.
- Step 04
Ruthless optimisation
Search terms, placements and audiences pruned weekly against your targets.
FAQ
Questions, answered.
Should I run Google Ads or Meta Ads?
Usually both, with different jobs. Google captures people already searching; Meta creates demand among people who aren't searching yet. We'll recommend the split based on your business.
Will I own my ad accounts?
Always. Accounts, pixels and data stay in your name.
Do you create the ad creatives?
Yes - static, carousel and short-form video creative are part of our testing process.
Free 30-minute strategy call
Let's talk Google & Meta Ads.
Book a free 30-minute strategy call. You'll leave with clear next steps - whether or not we work together.
Prefer email? biz@infillmedia.com